With the growth of ecommerce, Brazil has established a clear legal framework to protect consumers and personal data. Discover what the regulations require and how to ensure your website is always up to date.
Brazil is one of the most powerful digital markets in the world. Its sustained growth has been accompanied by a strong regulatory push to ensure a safer and more transparent digital environment—for both users and businesses.
As a result, if you have an online store, platform, or app operating in Brazil, there are three major regulatory areas you need to consider:
The LGPD (Law No. 13.709/2018) is Brazil’s equivalent to the European GDPR. It regulates how personal data is collected, processed, and protected.
Law No. 8.078/1990 protects consumers in the digital environment. Applicable to ecommerce and digital services.
Law No. 12.965/2014, known as the Brazilian Internet Civil Framework (Marco Civil da Internet), sets the general framework for internet use in Brazil, guaranteeing fundamental rights and defining digital responsibilities.
Automatic generation of legal texts
Our platform creates all the necessary documents for your website in Brazil.
Consent tailored to local regulations
We configure the appropriate consent model (opt-in or implied) as required by local law, with full traceability and transparency for the user.
Effortless legal updates
We automatically update your legal texts whenever there are changes to Brazilian or international regulations.
Guaranteed international compliance
If you sell outside Brazil, we've got you covered too: we comply with the European GDPR, California's CCPA, and other global laws relevant to your ecommerce.
More trust, less legal risk
Reduce the risk of legal penalties and build greater trust with your customers by presenting a website aligned with regulations and data protection best practices.
Compliance from the first click
From the moment you activate Lawwwing, your site starts operating securely, legally, and transparently. No legal knowledge required—our technology takes care of everything.
Comply with Google Consent Mode and keep your legal texts
always up to date with the GDPR, effortlessly.
With the Lawwwing plugin, you get a cookie banner compatible with Google Consent Mode v2 and keep your legal texts up to date with the GDPR, all backed by legal experts.
In this section, we answer the most common questions about cookie policies and how to ensure your website complies with current regulations.
Yes. If your website receives visits from users in Brazil or sells there, you must comply with laws such as the LGPD, the CDC, and the Marco Civil, regardless of where your company is registered.
Brazil e-commerce 
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