If your platform collects user data, uses cookies, or connects with analytics and marketing tools, you need to comply with regulations like the GDPR (Europe), LGPD (Brazil), or CPA (Colorado, USA).
The most competitive SaaS companies automate these processes to focus on what really matters: product, activation, and retention.
Common mistakes on digital platforms that pose immediate legal risk:
These issues impact legal compliance, reduce conversion, and weaken user and partner trust.
If you perform any of these actions, you're legally required to comply with privacy regulations
Sign-ups, free trials, or newsletters → require explicit consent and a legal basis.
Use of GA4, Meta Pixel, or Hotjar → requires banners compliant with Consent Mode v2.
Onboarding, promotions, or newsletters → must include consent and an opt-out option.
User personalization or scoring → requires transparency and the right to object.
Servers outside the EU (AWS, Firebase…) → require the use of SCCs or the DPF framework.
CRMs, payment gateways, or chat tools → require signed Data Processing Agreements (DPAs).
Comply with Google Consent Mode and keep your legal texts
always up to date with the GDPR, effortlessly.
Lawwwing offers a fast, no-code solution that adapts to the real flow of any SaaS platform.
Over 80% consent rate
Well-configured banners increase cookie acceptance and boost digital marketing performance.
+25% in conversion data collection
Properly implementing Consent Mode v2 allows you to retain key data for your campaigns without violating regulations.
Up to 90% reduction in time spent on legal tasks
Automating compliance frees up your tech and legal teams to focus on strategy instead of routine tasks.
With the Lawwwing plugin, you get a cookie banner compatible with Google Consent Mode v2 and keep your legal texts up to date with the GDPR, all backed by legal experts.
In this section, we answer the most common questions about cookie policies and how to ensure your website complies with current regulations.
Your website must include clear legal texts, a valid cookie banner, forms with first-layer information that allow for explicit consent, mechanisms for users to exercise their rights, and appropriate security measures.
You will find all the information in this blog