Since the AI Act entered into force, we've explained in several articles that certain AI-generated content on your website must be properly labelled. What we haven't explained yet is how the technology behind that compliance actually works. That's where AI Sentinel comes in. AI Sentinel is a Lawwwing solution that automatically detects and labels AI-generated or AI-modified content on your website.
In this article, we'll explain exactly how it works: how it analyses your images, what your visitors see, and what you need to do to activate it on your website.
What Is AI Sentinel?
AI Sentinel is a Lawwwing tool that:
- Automatically detects images on your website that have been generated or manipulated using artificial intelligence.
- Displays this information transparently to your visitors through a widget integrated directly into your website.
Its purpose is straightforward: to help you comply with the transparency obligations set out in Article 50 of the AI Act, without creating an ongoing operational burden for your business.
How AI Sentinel Works: Step by Step
The entire process can be broken down into five stages:
- Website Crawling
Lawwwing periodically crawls your website. This process runs in the background and requires no action from the website administrator. The system identifies each image based on its content, allowing it to recognise the same image even if its filename, URL, or location within the website changes.
- Image Identification
The system detects all publicly available images on every page it analyses. Any new images found during subsequent scans are automatically added to the analysis process.
- Analysis by the Detection Engine
Each image is analysed by AI Sentinel's proprietary detection engine, which has been trained on millions of images. The engine assesses whether there are indications that the image has been generated or manipulated using AI, achieving 98% detection accuracy.
- Storage of Results
The analysis results are stored securely within the platform and are ready to be displayed. Whenever you publish new content on your website, the system automatically detects it and includes it in the next scheduled scan.
- User Display
The widget presents this information to website visitors in a clear, transparent, and accessible manner.
This cycle runs continuously. Rather than being a one-time scan, AI Sentinel performs ongoing analysis, adapting automatically as your website's content evolves over time.
The Detection Engine: What It Analyses and How Accurate It Is
AI Sentinel has been trained on millions of images to recognise patterns and visual characteristics that are invisible to the human eye, features that distinguish genuine photographs from images generated or manipulated using artificial intelligence. Thanks to this technology, the system achieves over 98% accuracy, far exceeding what could realistically be achieved through manual review at scale.
In addition, whenever you publish new content on your website, the system automatically detects it and includes it in the analysis process during the next scheduled scan.
What Your Visitors See: The Widget and the Transparency Panel
One of the key features that sets AI Sentinel apart from other AI labelling solutions is its non-intrusive approach.
- The Floating Widget
AI Sentinel does not place labels or watermarks directly on your product images. Instead, all relevant information is presented through a floating widget that discreetly accompanies the user's browsing experience.
The widget appears as a floating button with a distinctive icon that remains visible and accessible throughout the user's visit. At any time, visitors can click it to view the status of the images analysed on the current page.
- The Transparency Panel
When users click the widget, they are presented with a transparency panel displaying the analysis results for the images on that specific page, including:
- Which images have been identified as AI-generated or AI-manipulated.
- Which images show no indications of AI generation or manipulation (human-created images).
- Which images have not yet been analysed.
The Benefits of This Design
This approach is designed to meet the AI Act's transparency requirements without visually altering every product image, thereby avoiding the need to:
- Modify the design of your website.
- Disrupt the customer shopping experience.
- Compromise the visual appearance of your web pages.
Installation: No Development Required, Ready in Minutes
Prerequisites
Before activating AI Sentinel, make sure that:
- Your account includes the AI Sentinel module or a subscription plan that includes it.
- The Lawwwing base script is correctly installed on your website.
Activation Steps
If the Lawwwing base script is already installed on your website, activating AI Sentinel requires no additional installation. Simply follow these steps:
- Confirm that your account includes the AI Sentinel module or a plan that provides access to it.
- Verify that the Lawwwing base script is correctly installed.
- Open the widget settings from the Lawwwing administration dashboard.
- Enable the AI Floating Widget option.
- Run the initial scan to generate the first analysis results.
- Check that the widget is displayed correctly on your website.
The entire process is managed directly from the Lawwwing dashboard, without writing a single line of code. AI Sentinel is compatible with any website or CMS that supports the inclusion of an external script, including WordPress, Shopify, WooCommerce, PrestaShop, and custom-built websites.
AI Sentinel as Part of Your Lawwwing Plan
AI Sentinel is included with the Comfort Pack and is also available as an add-on module for any other Lawwwing plan.
If you're already a Lawwwing customer, activating it is as simple as adding the module from the Subscription section of your project. If you're not yet a customer, you can include AI Sentinel as part of your legal compliance plan when you subscribe.
At Lawwwing, we believe that complying with AI transparency requirements should be fully automated and should never compromise your e-commerce sales or user experience.
Don't wait any longer and activate AI Sentinel today.
