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Generate the AI Policy for your business

Your website already uses AI (customer service chatbots, virtual try-ons, personalised recommendations, AI-generated images…) The EU AI Act requires you to clearly inform your customers about all these tools. Generate your AI Use Policy in under 5 minutes.

What does the AI Policy cover for your website?

An AI Policy tells your customers which AI tools your website or online store uses, how they work, what data they process and how you ensure transparency under the AI Act. It's the essential legal companion to your other legal texts whenever your website uses AI.

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AI-generated content transparency

dentify and label product images, virtual models and videos created with AI, as required by Article 50 of the EU AI Act which is mandatory across the EU.

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AI-powered chatbots and virtual assistants

Covers the use of AI-driven customer service chatbots and ensures they identify themselves as AI to users, as required by the AI Regulation.

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Virtual try-ons and AI avatars

Addresses the use of AI-generated avatars that let customers try on clothing virtually, including the regulation of biometric data processing where applicable.

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Personalised recommendations

Discloses the AI algorithms that surface products based on user behaviour, purchase history or browsing profile.

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AI-powered analytics and optimisation

Declares the use of advanced AI analytics tools, dynamic pricing, demand forecasting and automated customer segmentation.

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Automatic updates when regulations change

With AI Sentinel, your policy updates itself whenever you upload new photos or videos, or when new guidelines on AI use in e-commerce are introduced.

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Regulatory compliance
Consumer transparency
Protection against fines
Easy to implement. Takes 5 minutes
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Everything included in your AI Policy, for your website or e-commerce.

  • Identification of AI tools used on your website: A detailed list of every active AI system in your store (chatbots, smart search, virtual try-ons, content generators and analytics tools).
  • Labelling of chatbots as AI: Ready-to-use language so your virtual assistant correctly introduces itself as an AI system from the very first message.
  • User rights regarding AI-driven decisions: Informs your customers of their right not to be subject to decisions based solely on automated processing where those decisions have significant effects, and explains how to exercise it.
  • Labelling of AI-generated content (Art. 50): Systems and copy to correctly identify images, videos and virtual models that have been generated or edited using artificial intelligence tools.
  • Data processed by each AI tool: Describes what personal data each AI system processes, and this will be automatically reflected in the Privacy Policy generated by Lawwwing.
  • Automatic review and updates: With AI Sentinel, your policy updates automatically whenever you switch AI tools or when the EU AI Act introduces new obligations applicable to your store.

Stories from businesses and professionals who trust Lawwwing to stay legally protected

How Lawwwing helps you generate the AI Policy

Generate your personalised AI Policy and keep it up to date as regulations evolve and your tools change.

Generate AI Policy

Tell us which AI tools your website uses

Answer a short questionnaire (which chatbot you use, whether you have a virtual try-on, what recommendation engine you rely on, whether you use AI-generated images…) Lawwwing automatically generates your policy tailored to each tool.

Install and publish the policy on your website

In under 5 minutes your AI Use Policy is ready to go live, linked from your store's footer and correctly referenced in your Privacy Policy, Terms and Conditions and Legal Notice.

AI Sentinel keeps it up to date

When the AI Regulation introduces new obligations, when you upload new photos or videos, or when you adopt a new AI tool, AI Sentinel detects the change and updates your policy in one click.

Online business that trust Lawwwing for their legal compliance

See what website owners and partner agencies say about Lawwwing in our reviews section.

Alejandra Pont
Alejandra Pont
Co-Founder at miistico.com


At Miistico, we started using Lawwwing's service several months ago, and we couldn't be happier! Lawwwing solved a problem that used to give us a lot of headaches: the cookies and legal texts for our website. Since we started using it, we've felt much more at ease knowing everything is updated according to the latest regulations. Plus, it's incredibly easy to implement on your website, and their service is fantastic.

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Alba Portabella
Alba Portabella
CEO Cercamarketing

We will continue recommending Lawwwing

"We offer the Lawwwing solution alongside our web design service. The experience with installation, use, management, and customer support has been very positive. We will continue recommending Lawwwing to our clients."

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Lawwwing integrates seamlessly with your CMS

With the Lawwwing plugin, you get a cookie banner compatible with Google Consent Mode v2 and keep your website's legal texts up to date under GDPR and the AI Act. All backed by legal experts.

Comply with the AI Act in minutes

Does your online store use chatbots, virtual try-ons or AI-generated images? Generate your AI Use Policy now and avoid fines. No commitment required.

Frequently Asked Questions

In this section we try to answer all questions you might have regarding the AI Act and your website.

Go to FAQs
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